Sash Issenberg | Clinton School Presents

Sasha Issenberg

Interview with Sasha Issenberg for NPR affiliate KUAR on Clinton School Presents, a weekly dialogue of distinguished guests that visit the Clinton School of Public Service in Little Rock, Arkansas. Nikolai DiPippa, Clinton School Director of Public Programs, sat down with Sasha Issenberg, author of “The Victory Lab: The Secret Science of Winning Campaigns,” He explores a world where consultants use with research from behavioral psychology, data-mining and randomized experiments and now believe they know who you will vote for even before you do.